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About the Integration

The integration between Nuacom and Gong AI provides businesses with valuable call insights and analytics, enabling improved sales performance, enhanced customer experiences, and data-driven decision-making using the power of AI.

Enhanced Sales and Customer Insights

By integrating Nuacom with Gong, businesses can gain deeper insights into their sales and customer interactions. Gong's conversation analytics capabilities allow for call recording, transcription, and analysis, providing valuable data on sales conversations, customer behaviour and trends. These insights can help identify successful sales techniques, areas for improvement, and customer preferences.

Improved Sales Performance

The integration enables sales teams to leverage Gong's AI-powered analytics to assess call quality, sales techniques, and customer engagement. By analysing call data and identifying best practices, sales managers can provide targeted coaching and training to improve sales team performance, resulting in increased win rates, better conversion rates, and higher revenue generation.

Enhanced Customer Experience

With the integration, businesses can gain a comprehensive view of customer interactions, allowing them to identify patterns, trends, and sentiment analysis. This enables businesses better to understand customer needs, preferences, and pain points, leading to more personalised and effective customer interactions. Improved customer experiences can drive customer satisfaction, loyalty, and advocacy.

Streamlined Workflows

Integrating Nuacom with Gong eliminates the need for manual call recording and transcription processes. Call data and recordings are automatically synced and analysed in Gong, streamlining workflows and saving time for sales teams. This ensures that important sales conversations are captured and analysed without manual effort, allowing sales reps to focus on engaging with customers and closing deals.

Data-Driven Decision-Making

The integration provides businesses access to valuable sales and customer data, enabling data-driven decision-making. By leveraging Gong's analytics, businesses can identify trends, patterns, and insights that can inform strategic decisions, such as refining sales strategies, optimising messaging, and identifying market opportunities. This empowers businesses to make informed decisions based on real-time data, improving overall sales performance and revenue growth.

FAQ

What is the integration going to do?

It will send the call recording to Gong, where Gong will transcribe them to text and use AI to analyze and offer various reporting and insights.

Besides the call recording, Nuacom will also send Gong the call metadata like the phone numbers of the call parties, call date, duration and the external contact name and company if you have Nuacom connected to a CRM like Hubspot.

Can we restrict which calls are sent to Gong?

When setting up the connection, you must select which Nuacom phone line or call queue calls should be sent to Gong.

What Nuacom licence is needed to use the integration?

The following Nuacom licences offer call recording and Gong integration: Premium, Enterprise and Contact Center.

To use this integration, you must have a Nuacom account with a licence that supports call recording and the Gong integration. For details, please check nuacom.com. The user connecting to the integration should also be an admin in the Nuacom account.

To connect, follow these steps:

1. Login into the Nuacom portal: app.nuacom.com
2. Go to Settings -> Apps and Integrations
3. Find "Gong" on the list of available integrations and click the "Connect" button
4. You will be prompted to authorize the connection to your Gong account and must enter your Gong credentials.
5. Once the connection is made, on the same page, you will need to map the Nuacom user to a Gong user and choose which call recordings for which phone line you wish to be sent to Gong for processing.